Also means
lure
Usage Note
Reclamo has two main senses: a formal claim or demand (more common in Latin America, where reclamación is preferred in Spain) and a decoy or lure used in hunting. In advertising, reclamo can also mean a marketing hook or teaser. The verb is reclamar (to claim, to demand).
Examples
"El reclamo del consumidor fue atendido rápidamente."
Natural Translation
The consumer's claim was attended to quickly.

Free starter pack
Building your Spanish vocabulary?
Get the 100 most common Spanish words as a free PDF — one email, no spam.
Related Words
Explore Spanish by topic