concienciar

to raise awareness

verb kon-syen-SYAHR Rare

Usage Note

Concienciar is a transitive verb meaning to make someone consciously aware of a social or ethical issue — concienciar a la gente sobre el cambio climático. Used reflexively, concienciarse means to become personally aware or committed. It is more common in Spain; Latin American speakers often prefer concientizar, derived from conciencia via a different suffix.

Examples

"Hay que concienciar a los jóvenes sobre el reciclaje."

Natural Translation

Young people need to be made aware of recycling.

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