Usage Note
Venta means both the act of selling (la venta de coches) and a specific sale or transaction. Do not confuse with venta in the historical sense of a roadside inn (still found in place names). En venta means 'for sale'; de venta means 'available (for purchase)'. The related verb is vender (not ventar).
Examples
"La venta de entradas empieza mañana."
Natural Translation
Ticket sales start tomorrow.
Literal Translation
The sale of tickets starts tomorrow

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